MARKETING: SERVICES
It is all about the packaging!
How you package your business, speaks volumes about your company. Both design and marketing can come together beautifully for creative campaigns to help get your company, brand, product, or event to get noticed. After seven years of creating and running a series of workshops 'The Art of Series,' I now offer services or guidance on a one-to-one, business, or pre-arranged groups.
Marketing Services
Company Branding
New Product Launch
Event Design & Marketing
Social Media Guidance
Email Marketing
Exhibition Display Design
Marketing Campaigns
Advertising
Company Promotion
New Business Start Up
New Website Planning
B2B and B2C
Sessions Available
Creatively Marketing
Company Branding
Blogging for Business
The Art of Facebook
The Art of Twitter
Website Planning
Vision to Venture
Creating Your Logo
Website Design
Visual Marketing
Website Design
Design & Build
Planning & Design
Build
Maintenance
or
Maintenance tuition.
Plus:
E Commerce Shop
Music Downloads
Recommend
Photography
Product & Fashion
Photographer
Proofreading
Proofreader for websites
and printed materials
"Yesterday was such a useful day for me, so thanks again for everything. In fact I think it is definitely one of the most useful workshops I have attended in a long time, pitched at exactly the right level for us non-digital-native, slightly social-media-sceptical translators! Packed full of useful tips and tricks and extremely inspiring. Suddenly Twitter and Blogging make sense to me"
Kari Koonin FITI
Professional Translator
"Also, after your fantastic Twitter workshop, I've been getting to grips with it, and getting some good action so to speak as a "shop window" and would love to have a blog as my "shop" - and feel there's a momentum going at the mo'.
Sain Tudar
Photographer
"You were great Rachel. We all really enjoyed your lecture and learned loads. Thank you so much".
Sarah Moolla
Bath College
"My new blog is such an amazing platform for me to share my passion, build my brand, and direct traffic to my website. I wish i had attended your course over a year ago, as it is now straight forward and addictive. I now find the time to update the blog as often as possible, but mainly because I now understand how to utilise this amazing tool, which is free and supports my work, as well as communicating to potential customers. Thanks Rachel"
Lisa Keating
Corset Maker
"Thank you for the very informative workshop - it really was an eye-opener! I honestly couldn’t see the point of Twitter previously, but now I will get blogging and use Twitter to spread the word"
Amanda Wilson
Lighthouse Translations
"Thank you so much again for the blogging workshop yesterday. I hope I didn't ask too many questions but am getting very excited about the blog. Will crack on with content and other homework as suggested and look forward to seeing you at the next workshop. Many, many thanks"
Mark Hessey
Homeopath
The Art Of Workshops are designed and run by Rachel Goodchild.
Meaning of the word 'Art'
Skill, technique, craft, method,
aptitude, talent, flair, gift, finesse,
mastery, expertise, profession
The Art Of Workshop Series: The Art of Workshops were created and run by me, Rachel Goodchild. I am a designer who has specialised in high-end gift packaging since 2001. My background, before becoming a designer, was as a trained teacher, my last teaching post being head of an IT department. Over the last 15 years of running my own business, I have designed for my own online shop and worked to commission for companies. I have created hundreds of designs, overseen print-runs, built websites and blogs, set up online shops, exhibited at trade shows and always marketed my own products. During these years I became more interested in the design and marketing side of the business. I became fascinated in the art of packaging in every form, and soon realised that the elements of fine packaging, to make a something stand out, can also be carried through into your business. My favourite quote, 'it's all about the packaging', can be quite relevant for most businesses. Your packaging is your company branding and how you, as a company, interact with the outside world. The world of marketing is fast and continually changing, with an online presence now a must for any business. When people are looking for something, be it a good hotel, a plumber, or a piece of artwork, their first stop is the internet (even if it is only to ask friends on social media for a recommendation). If you are not online, how do people find out about you? You need to move with the times and make sure you are visible and easy to find via online platforms. Once online, you need to make sure you have a good, strong company presence that helps your business to stand out.
For more details about me, see my bio: here